May 22 2016 — Merrimack, NH

ASA Launches G4 Mobile POS

A web-based, mobile point of sale tool to increase staff efficiency and ticket value

ASA Automotive Systems, the industry leader in providing software systems and services to automotive service centers and independent tire dealers, has today announced the release of G4 POS, a mobile point of sale solution exclusively for use with TireMaster Enterprise software.

Built to run on both mobile devices and PCs, G4 lets technicians enter vehicle inspections notes on a mobile tablet and store them electronically, saving time and paper. G4 POS empowers service reps to easily generate estimates, including good, better and best options with side-by-side visual product comparisons. Estimates can be saved for follow-up marketing or converted on the spot into quotes and invoices, maintaining a full record of items recommended, purchased or declined.

”This new product will pay for itself by increasing ticket value,” said Ken Halle, president of ASA Automotive Systems.  “It helps you remarket declined services, sends alerts about service intervals for upselling, and ensures service writers capture all the required labor components in their estimates.”  Shops using Epicor can access the parts and labor catalogs, vehicle service checklists, and service intervals right in the G4 application.

“Using G4 POS, my sales staff can now quickly and accurately quote out-the-door pricing,” said Craig Bruneel, president of Idaho-based Bruneel Point S, (formerly Bruneel Tire Factory). “Reps can access any data they need at the point of sale, including complete household information. This has improved both the customer experience and our sales efficiency,” he added. For Bruneel’s 12 locations, G4 is enabling an increase in sales per man hour while allowing service writers more time to focus on taking care of customers.

The new G4 POS module also integrates text messaging in TME, allowing reps to send text messages to customers directly from Point of Sale, Order Inquiry, and AR Inquiry. Companies can automate the process of sending texts to customers with appointment reminders, vehicle ready notifications and more.

G4 Mobile POS is now available as an add-on for TireMaster Enterprise users. It is simple to install and easy to learn and use. Once Bruneel’s reps were familiar with it, “they got it, and they found it more efficient,” he said.” We already have nearly 100% adoption of the new platform.”

ASA’s mission is to develop and support tire and auto services software to help customers better manage their businesses for increased profits. “With the release of G4 mobile POS, we have significantly extended the power of TireMaster Enterprise,” said Ken Halle. “The success of this product is due to our customers and partners who continue to share their business needs and who help us define and fine tune our software with their valuable suggestions."