September 17 2013 — Merrimack, NH

ASA Celebrates 25 Years of Delivering Innovative Software Solutions

ASA Automotive Systems, the industry leader in providing software systems and services to independent tire dealers and automotive service centers, is pleased to announce that 2013 will round out its first quarter century of serving the tire dealer industry.

Starting with the first of five acquisitions in 1988, ASA’s software products and services quickly became an integral part of the tire industry. ASA has long been recognized for its leading edge business management software systems that consistently bring new technology to the marketplace, which has helped thousands of tire dealers automate and streamline daily operations, remain competitive and grow their business.

ASA will commemorate the company's 25th anniversary at its annual InfoExpo conference next week in Nashville where it will showcase the next generation of its TireMaster software. TireMaster is already an established leader throughout the tire industry for point-of-sale, inventory management, and exclusive options for financial processes that are tailored to meet the unique needs of independent tire dealers. The new TireMaster software has been totally rewritten in Java while leveraging the same database. It is web-based, so it’s native to the cloud and able to run on all mobile devices. TireMaster is destined to be the touchstone for the industry.

“Over the past quarter-century the rapid pace of technology innovation has been dramatic,” said Ken Halle, president of ASA Automotive Systems. “It fuels growth for a forward-thinking company like ours. Though there are many factors which have attributed to our success, two of them are the foundations of this company. The first is our loyal customer base for which we are very grateful to serve. Second is an unwavering commitment to meet the needs of our customers through evolving technology,” Halle continued. “We are very excited about the release of the next generation of our TireMaster software realizing the many competitive advantages it will give our clients, and we’re looking forward to our mutual ongoing success for the next quarter century.”

The 2013 ASA InfoExpo conference will be held September 21–25 at the Sheraton Music City Hotel in Nashville, Tennessee.

About ASA Automotive Systems
Headquartered in Merrimack, NH, ASA Automotive Systems develops and delivers licensed and cloud-based software solutions, delivers support and services, and enables leading independent tire dealers and automotive repair shops to achieve a maximum return on their information technology investment. ASA’s software tools help tire dealers and auto repair shops manage all facets of their businesses and can be tailored to suit the order processing, accounting, eCommerce and business management needs of any size retail, commercial, wholesale, or retread operation.