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ASA Tire Systems Promotes David Duchesne to Vice President of Sales

Nashua, NH – December 16, 2004 - ASA Tire Systems, the leading software developer for the tire industry, today announced the promotion of David Duchesne to Vice President of Sales, effective immediately.

“Dave continues to demonstrate his tenacious drive for consistent success in the sales group,” said Wayne Croswell, President of ASA Tire Systems. Croswell further stated, “Dave has consistently balanced the focus needed to drive the sales team with the creative mindset necessary to “think outside of the box” in our product and marketing efforts. Dave has been with ASA for eleven years and I am proud of his contributions toward the success of ASA.”

About ASA Tire Systems

ASA Tire Systems is a wholly owned subsidiary of the private holding company, ASA International Ltd. Headquartered in Nashua, New Hampshire, ASA Tire Systems develops and builds enterprise-wide software solutions, delivers support and services, and enables leading Independent Tire Dealers to achieve a maximum return on their information technology investment. They can be found on the Internet at: www.asatire.com

David Duchesne
ASA Tire Systems
(603) 889-8700

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