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ASA Tire Systems Installs Milestone at White’s Tire Service

Nashua, NH – August 18, 2004 - ASA Tire Systems, the leading provider of IT systems for independent tire dealers, today announced the successful deployment of its 100 th virtual private network (VPN) at White’s Tire Service of Wilson, North Carolina. In September of 2003, ASA entered into a reseller agreement with SonicWall, a leading provider of Internet security solutions. In doing so, they enabled Independent Tire Dealers all over the United States and Canada using ASA Tire Systems’ TireMax® and TirePro® products to securely connect their locations over high-speed Internet connections.

“Whites’s Tire Service is a long time client, and we are pleased they could be part of this milestone,” said David Duchesne, Director of Sales & Marketing for ASA. “In speaking with them, we saw a way we could provide them with the capability to allow them meet their business goal of providing SECURE Internet access for their remote locations, and reduce the overall cost of remote location connectivity.”

“Before this, none of our outlying locations even had Internet access,” said Sandra White, office administrator for White’s Tire Service. “We learned about this technology at an ASA user group meeting. In deploying this technology, we were able to give all of our eight stores Internet access while connecting them over one wide area network. Because we were able to eliminate our costly frame relay telephone lines, our payback on this investment was less than 24 months. After that, it’s all savings. And the performance is wonderful!”

About ASA Tire Systems

ASA Tire Systems is a wholly owned subsidiary of ASA International Ltd. (NASDAQ: ASAA). Headquartered in Nashua , New Hampshire , ASA Tire Systems develops and builds enterprise-wide software solutions, delivers support and services, and enables leading Independent Tire Dealers to achieve a maximum return on their information technology investment. They can be found on the Internet at: https://www.asatire.com


David Duchesne
ASA Tire Systems
(603) 889-8700

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