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ASA Employees Share their Holiday Cheer with Local Community

Merrimack, NH (January 17, 2012) –
At a time of year when we are all reminded of how fortunate we are and how much need there is in our society, the employees of ASA Automotive Systems (formerly ASA Tire Systems) decided to make a difference. Instead of having a holiday party for themselves, they requested that the company make a charitable contribution.

Two NH-based organizations were selected for their work in helping the local community with much-needed resources: The Lions Club Sight & Hearing Foundation of NH and the Upper Room Compassionate Ministries. ASA’s donation to the Sight & Hearing Foundation will help fund the many organizations that deliver eyesight and hearing services to those who cannot afford care, and the second donation to the Upper Room will help stock the pantry with food and clothing for those in need in the area.

“It was certainly no surprise to me that our employees wanted to reach out and share their good fortune with the community,” said Ken Halle, president of ASA Automotive Systems. “Customer service is a strong core value here at ASA, so it only makes sense they thought of others beyond themselves.”

The Lions Sight & Hearing Foundation of NH in Concord, NH is a nonprofit organization that assists Lions clubs around the state in providing eye care and hearing assistance to those in need.

The Upper Room Compassionate Ministries in Nashua, NH is a faith-based, volunteer-dependent charity organization that helps inner-city residents in need of provisions such as food and clothing.

About ASA Automotive Systems
Headquartered in Merrimack, NH, ASA Automotive Systems develops and builds enterprise-wide software solutions, delivers support and services, and enables leading independent tire dealers and automotive repair shops to achieve a maximum return on their information technology investment. ASA’s software tools help tire dealers and auto service centers manage all facets of their businesses and can be tailored to suit the e-commerce, order processing, accounting and business management needs of any size retail, wholesale, or retread operation.

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