April 2021

Wonderland Tire Goes Live on ASA’S ‘All-in-One’ GTX Software

We love good decisions, and ASA is thankful to Wonderland Tire for making a GREAT one by switching to GTX, an “All-in-One” tire shop software with centralized accounting, localized point-of-sale (POS) and in-depth reporting tools, developed especially for their multi-site tire and auto service centers.

Wonderland Tire is a family-owned and operated tire company, with retail and commercial locations serving Michigan, Illinois, and Indiana. In addition to the tire service locations, Wonderland Tire owns two of the largest AcuTread plants in the U.S., and is expanding its manufacturing plants into Kentucky, Ohio and Tennessee.

From the expansive selection of tires for commercial, OTR, and recreational vehicles to 24-hour emergency roadside assistance, and mechanical services, including brake repair, suspension work and retread tires, Wonderland Tire provides a level of service beyond what you would expect from your average tire center.

Wonderland Tire selected GTX for having a complete command and control of their entire enterprise and all its locations from their corporate office in Michigan.

“We selected GTX because “GTX provides the best blend of retail, commercial, wholesale, and retread integration of any software on the market today,” said Jim DeVries, CFO, Wonderland Tire.

GTX provides Wonderland Tire a centralized accounting service with store-level reporting, consolidated inventory views, localized POS solutions and real-time visibility into company data, so they have a complete, up-to-the-minute view into their overall business, as well as at each of their locations.

Hasan Askari, Director of GTX Operations, said, “The successful deployment of GTX, both on time and within scope, at an enterprise as diverse as Wonderland Tire is a testimony to the commitment from both Wonderland and ASA to make this happen. It’s a benchmark not just for ASA and for Wonderland Tire, but for the whole tire and automotive software industry.”

Including Wonderland Tire’s 13 locations, ASA already has well over 200 customer locations using ASA’s latest GTX software successfully.

Contact us today to hear more about ASA’s All-in-One GTX Software and see if it’s right for your business!